Ooredoo Group (Nawras) case study cover image: Director & Head of Branding
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Ooredoo Group (Nawras)

Director & Head of Branding

What results did the Ooredoo Group (Nawras) engagement achieve?

Won Best Telco Brand of Asia (2010). Most Popular Telecom Brand in Oman (2011). Super Brand of Telco 2011 & 2012.

Won Best Telco Brand of Asia (2010)

Most Popular Telecom Brand in Oman (2011)

Super Brand of Telco 2011 & 2012

What was the context for Ooredoo Group (Nawras)?

Director and Head of Branding & Innovation (Sept 2009 - Dec 2012).

What challenge did Ooredoo Group (Nawras) face?

Establishing Nawras (now Ooredoo) as a leading telecom provider in Oman.

What approach did Nourhan take at Ooredoo Group (Nawras)?

Led comprehensive branding and innovation strategies focused on customer excellence.

How was the Ooredoo Group (Nawras) strategy executed?

Directed brand campaigns and innovation roadmaps.